
Boutique HEOR Consulting
Go AHEAD. Make better decisions.
AHEAD Services
A strategic, three-pillar approach to evidence, value, and advisory support
AHEAD’s services are built on three complementary pillars that reflect a unique combination of clinical understanding, scientific rigor, and access-aligned strategic thinking. Each project benefits from the direct involvement of Dr. Björn Schwander throughout, ensuring transparent evidence generation, compelling value communication, and senior advisory support from concept to value realization.
Click on a service pillar below to jump to the detailed section.
translating evidence into meaningful, credible messages
Evidence Generation & Health Economic Modeling
Scientific rigor aligned with real-world clinical relevance.
AHEAD provides transparent, decision-grade health economic modeling that integrates clinical insight, methodological robustness, and access decision-making dynamics. You work directly with Dr. Björn Schwander, ensuring analytical depth, clarity of assumptions, and purposeful alignment with your strategic goals.
Services include:
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Early health economic modeling to shape optimal positioning, trial endpoints, explore strategic scenarios, and guide investment or development decisions
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Cost-effectiveness and budget-impact analyses for pricing, reimbursement, and value demonstration
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Disease burden, care pathway, and epidemiological modeling to illuminate unmet needs and real-world value drivers
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Model validation, replication, and methodological assessment rooted in academic rigor and transparency
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Evidence synthesis and data integration across clinical studies, real-world data, and expert insight
What defines this pillar:
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Senior-led, transparent modeling with clear assumptions
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Clinical realism embedded from the start
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Focus on clarity, reproducibility, and decision relevance
Value Communication & Scientific Storytelling
Where evidence becomes a compelling, credible value narrative.
Health economic results matter only when they are understood, trusted, and relevant to stakeholders. AHEAD transforms complex evidence into clear, meaningful narratives that resonate with payers, clinicians, decision makers, and investors. This includes a special focus on medical nutrition, where economic storytelling remains underused but highly impactful.
Services include:
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Value story development integrating clinical and economic perspectives
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Scientific communication such as manuscripts, posters, abstracts, and congress presentations
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Health economic messaging for medical nutrition, tailored to highlight clinical benefit, cost savings, and societal impact
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Payer communication materials that connect evidence to access decision-making dynamics and decision-making
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Strategic executive presentations and value decks for internal alignment, partnerships, or funding rounds
What defines this pillar:
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The ability to translate evidence into meaning
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Clear, credible, and clinically grounded communication
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Deep understanding of payer, clinician, and innovator perspectives
Senior Advisory & Market Access Insight
A trusted partner guiding your project from concept to value realization.
AHEAD operates as a boutique consultancy led entirely by Dr. Björn Schwander. Clients benefit from a rare blend of clinical background, health sciences training, economic expertise, and access-aligned strategic thinking. Advisory support is hands-on, personal, and consistent from start to finish.
Services include:
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Strategic evidence planning connecting development activities to value expectations
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Consultation on trial endpoints and value logic to ensure economic and clinical relevance
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German market access and HTA insight (AMNOG, G-BA) provided where strategically beneficial
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Senior project oversight ensuring clarity, accountability, and alignment
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Integration of trusted partner expertise for larger or specialized projects, under a unified senior-led approach
What defines this pillar:
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One expert, fully accountable and personally involved
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Strategic framing shaped by clinical and payer insight
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A true partnership mindset — thinking with you from A to Z
Working with AHEAD
What You Can Expect When We Work Together.
AHEAD is built on the principle that meaningful insights require senior involvement, methodological rigor, and clear communication.
Every project benefits from the full engagement of Dr. Björn Schwander — from initial scoping to final delivery.
This approach ensures clarity, transparency, and strategic alignment at each stage of a project.
Whether you need modeling, value communication, or senior advisory support, AHEAD offers a trusted partnership designed to turn evidence into value.
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Founder & General Manager